We plan to bring eChai across 100 cities in India. It starts with eChai Startup Demo Day on 26 September, all in person. 11 cities confirmed, 151 founders registered. Any city that reaches 20 interested founders is on too. See your city
Get legal & compliant

Why do Razorpay/Cashfree keep asking for a company, can't I just use my personal bank account?

Payment gateways in India are required by RBI/KYC norms to onboard a registered business entity, a company, LLP, or at minimum a proprietorship with a current account and GST, not a personal savings account, so you can't legally run a D2C storefront off your personal UPI/bank account beyond very small hobby-scale sales. Opening a current account needs your incorporation certificate, PAN, and usually GST registration, which is exactly why gateways and courier partners push you toward formal registration early. Treat the gateway/current-account requirement as your forcing function to register properly rather than something to work around.

Go deeper

3 resources, 3 India-specific, 3 link-checked.

🛠️ Tool
✓ Link checked India Paid Beginner

A founder-friendly, flat-fee registration product bundled with a zero-balance current account, useful if you'd rather not shop around for a CA and want banking sorted in the same flow.

Company Registration in India, Razorpay Rize

From Razorpay Rize by Razorpay

  • Bundles incorporation with company current account opening
  • Flat, published pricing instead of ad hoc CA quotes
  • Built by a payments company, so it's tuned to what gateways actually require at KYC
Open razorpay.com
📄 Article
✓ Link checked India Free Beginner

The rare guide written specifically for D2C founders rather than generic startups, it walks through incorporation, GST, trademark and product licenses as one connected checklist instead of siloed topics.

D2C Brand Registration & Compliance India 2026

From IncorpX by IncorpX

  • Maps out the full registration stack a D2C brand needs, not just incorporation
  • Explains why payment gateways and logistics partners expect a Pvt Ltd/LLP
  • Flags category-specific licenses (FSSAI/CDSCO/BIS) early
Open incorpx.io
📄 Article
✓ Link checked India Free Beginner

Zooms out beyond just incorporation to the full 'ready to sell' checklist, GST, current account, licenses, which is exactly the sequencing question new founders actually have.

Startup Registration Process in India: A Step-by-Step Guide

From Razorpay by Razorpay Rize

  • Sequences incorporation, GST, and bank account opening in the right order
  • Explains what SPICe+ now bundles versus what still needs a separate filing
  • Written for first-time founders, not accountants
Open razorpay.com

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