Use a creator storefront, Topmate or Gumroad for most people, and file the GST paperwork for overseas sales. Topmate takes 10% of each sale through your own link (20% when its marketplace brings the buyer) with no upfront or monthly fee; Gumroad takes 10% plus $0.50 through your link and 30% through its Discover marketplace, and acts as merchant of record, collecting sales tax worldwide; Lemon Squeezy charges 5% plus 50 cents and also handles global sales tax; Razorpay Payment Pages take UPI from Indian buyers at 2% plus GST; Etsy charges $0.20 a listing for printables aimed at a global audience. On GST, registration is compulsory for a service business past ₹20 lakh of turnover (₹10 lakh in special-category states), and sales to buyers abroad can go out without paying GST first under a Letter of Undertaking filed each year on Form GST RFD-11. The rule: send buyers to your own link, where the fee is lowest, and use marketplaces only to be found.
Part of Digital products and online courses on eChai Explore.
9 resources, 4 India-specific, 9 link-checked.
A current walk-through of choosing, making and selling a first digital product.
On youtube.com by Richard Yu 24 min
Etsy's help article on listing fees: $0.20 to create or renew a listing, charged again for each extra quantity sold, with listings expiring after 4 months.
From help.etsy.com by Etsy 3 min
A single reference page that answers the five things every first-time registrant Googles, threshold, documents, fee, timeline, penalty, without needing five separate searches.
From ClearTax by ClearTax
The GST portal's own steps for filing a Letter of Undertaking, which lets you export goods or services, including digital products sold abroad, without paying IGST first.
From tutorial.gst.gov.in by GSTN 5 min
A practical 2026 guide to what digital products sell (templates, courses, presets, printables, memberships) and how to price and deliver them.
From shopify.com by Shopify 15 min
Topmate's creator storefront fees: 10% on sales through your profile or link, 20% when its marketplace brings the buyer, no upfront or recurring fees, payouts to your bank.
From topmate.io by Topmate 3 min
Gumroad's fees: 10% plus $0.50 per sale through your own link, 30% through its Discover marketplace, no monthly fee, and Gumroad acts as merchant of record for sales tax worldwide since 1 January 2025.
From gumroad.com by Gumroad 3 min
Lemon Squeezy's fees for selling software and digital products globally: 5% plus 50 cents per sale, no monthly fee, and it acts as merchant of record for global sales tax.
From lemonsqueezy.com by Lemon Squeezy 4 min
A no-code page that takes UPI, card and net banking payments, useful for selling through Instagram or WhatsApp before you have a store.
From razorpay.com by Razorpay 3 min
Razorpay Payment Gateway on eChai Explore
The same ground, over in Brand, web & content, our Starting Up track.
