What are the classic ways first-time importers get scammed or burned?
The short answer
Watch for prices that undercut the whole market, demands for 100% advance payment off-platform, and 'golden sample' switches where a great sample is followed by a mediocre bulk run. Keep deposits at 30% with balance on inspection, insist on Trade Assurance or an escrow-style payment on your first few orders, and never let a supplier move you off Alibaba/IndiaMART chat into WhatsApp before you've built trust.
A quick summary to orient you. The real value is below: the resources worth your time, from people who've actually done it, not us.
Here are the resources
Hand-picked from around the web, each with a note on why it earns your time. India-specific ones carry a badge.
3 resources1 India-specific3 link-checked
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📄 Article
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Why we picked it
A catalogue of the specific cons that trip up product founders, the golden-sample switch, fake certifications, price bait-and-switch, and traders posing as factories, with concrete defences for each.
Why we picked it
Fraud advice straight from the platform most Indian founders source on, naming the exact red flags: too-good pricing, off-platform payment pressure, no GST/verifiable address, and 100% advance demands.
Why we picked it
The classic account of how factory relationships quietly degrade after the first good batch, essential mental preparation before you trust a new supplier with real volume.