3 resources from SaaSBoomi Podcast we point people to, and the questions each answers.
▶️ Video
IndiaFreeIntermediate
A positioning specialist taking questions from Indian SaaS founders specifically, so the examples are companies you know. Pairs well with the Exit Five episode if you want the same ideas applied closer to home.
Shoor changed pricing repeatedly at Kayako and talks about what it did to existing customers, which is the risk this question is really asking about. He is candid about the changes that cost him rather than just the wins.
Varun Shoor built Kayako, a help desk product out of Jalandhar sold to customers worldwide, and he walks through how he shaped plans, what he gated and what he gave away. It is the tier design conversation with an Indian founder's constraints in it rather than a US benchmark chart.