How do I analyze customer feedback, reviews, and support tickets at scale with AI?

LLMs are exceptional at reading thousands of open-ended comments and returning themes, sentiment, and friction signals with supporting quotes. For one-off runs, export to CSV and upload to ChatGPT or Claude with a clear prompt; once feedback arrives continuously, purpose-built tools like Enterpret, Thematic, or Dovetail keep taxonomies consistent. Always verify that quoted feedback actually exists before repeating it to your team or investors.

A quick orientation. The real value is below: resources worth your time, from people who've actually done it.