How do you keep characters and brand look consistent across AI-generated scenes and assets?

Consistency comes from references, not prose: feed the model 3-5 reference images (Runway Gen-4 references, Midjourney's omni/character/style reference, Veo ingredients in Flow, Sora cameos) and pin palette, wardrobe, and lighting in a reusable prompt template. Because every shot generates independently, re-describe the character identically each time. For brand systems, lock a style reference once and reuse it across all assets so your feed looks like one company made it.

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