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60 Customer Discovery Questions (Mom Test-Approved)

Perspective AI Free Beginner

A ready question bank organized by interview stage, so you walk into a customer conversation with real questions instead of improvising into leading ones. It follows Mom Test principles, favoring past behavior over hypotheticals, and reminds you that the follow-up is where the discovery actually happens. Handy as a printable crib sheet before your first round of conversations.

• Pick six to ten questions matched to your stage, do not march through all of them
• Ask about the last time the problem happened, not whether they would use your thing
• The scripted question just opens the door, real insight comes from following up