Podcast

Basecamp's Jason Fried on product strategy

Jason Fried · Intercom Free Intermediate

Fried makes the case for saying no to most requests and letting them pile up, so only the ones that keep recurring earn attention. It is a useful counterbalance if you feel obligated to act on every piece of feedback. Listen for permission to not build most of what you are asked for.

  • Most requests can wait, the important ones come back.
  • Volume over time is a better signal than any single ask.
  • Protect the product's coherence over pleasing every voice.
Open on intercom.com ↗

The question it answers

  1. Every user interview gives me a different feature request. How do I turn messy feedback into a real prioritisation decision?

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