Video

Dalton & Michael: Successful founders are OK with rejection

Y Combinator Free Beginner

Two YC partners talk plainly about why founders who avoid rejection end up avoiding their customers altogether, and why the founders who do best treat a no as information instead of a verdict on their startup. It is a useful mindset reset if objections are making you avoid sales calls entirely. Short enough to watch between calls.

  • Avoiding rejection often means avoiding the customer conversations you need most.
  • A no from one prospect is data, not a verdict on your company.
  • Founders who get comfortable with rejection ask for the sale more often.
Open on ycombinator.com ↗

The question it answers

  1. How do I handle objections and prospects who go silent on me?

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