Book · ~320 pages

Fanatical Prospecting

Jeb Blount · jebblount.com (official) Paid Intermediate

If you want to fix the follow-up mindset for good, this is the book, and this is the author's own page for it. Blount is blunt about the thing most founders get wrong: they treat one polite email as enough and then feel weird about sending a second. He reframes consistent, structured outreach as the job itself, with concrete email and phone frameworks so your follow-ups have a shape instead of being anxious one-offs. A starting point for building the habit, not a script to copy word for word.

  • An empty pipeline, not annoying follow-ups, is what actually kills deals, so consistent outreach is the safer default.
  • Blount gives repeatable frameworks (a short email framework, a phone framework) so each follow-up follows a structure instead of your mood that day.
  • Persistence done with a clear cadence reads as professional, not desperate: the desperation shows up when you have nothing to say, not when you follow up on time.

It answers 2 questions

  1. How many times should I follow up before giving up on a cold prospect?
  2. How do I handle objections and prospects who go silent on me?

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