Tool

IndiaMART Supplier and Distributor Directory

IndiaMART Free Beginner India

A searchable directory of suppliers, distributors, and manufacturers by product and city, exactly the distributor list our short answer points to. You can count, and even contact, real businesses in a specific cluster to test whether they are reachable. Treat it as both a sizing input and a source of interview targets.

  • Search real businesses by product and location.
  • Doubles as a list of buyers to actually call.
  • A live signal of who sells and buys in a category.

The question it answers

  1. How do I size a market I want to sell to businesses outside the big Indian startup hubs?

Read with it

  1. The single best thing ever written on customer conversations. It teaches you to ask about the customer's life and past... momtestbook.com Book · ~130 pages The Mom Test Rob Fitzpatrick
  2. The permission slip to recruit users by hand, do things manually, and deliver 'insanely great' experiences to your first few... paulgraham.com Essay · ~15 min read Do Things That Don't Scale Paul Graham
  3. Most market sizing advice online is generic TAM SAM SOM filler. This one is written by an investor, backed by a survey of 30... Pear VC Essay · ~15 min read Market Sizing Guide Ian Taylor
  4. Video · ~25 min How to Talk to Users Eric Migicovsky
  5. Blume's annual report is the single best data-grounded read on what is actually happening in Indian internet and consumption,... Blume Ventures Article · ~180 charts Indus Valley Annual Report 2025 Sajith Pai, Anurag Pagaria and team (Blume Ventures)
  6. Video · ~10 min How to get your first ten customers Michael Seibel
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