Video · 16 min
The Real Reason Female Entrepreneurs Get Less Funding
Dana Kanze · TED Free Beginner
The clearest explanation of the access gap, backed by data from real pitch rooms: investors ask women prevention questions (about risk and loss) and men promotion questions (about upside), and it drives a large funding gap. It confirms that the uneven part is access, not fit, and that this is bias rather than a verdict on your company. Kanze also shows you can redirect a prevention question back to the upside and raise far more.
- Women get asked about downside, men about upside, by investors of both genders.
- Promotion framed answers correlate with much larger raises.
- You can consciously reframe a risk question toward the gain.
