Article · ~8 min read
Validate your idea with a landing page before you validate your product
James Fleischmann · Indie Hackers Free Beginner
A builder to builder account from someone who ran the test on their own idea, with the honest distinction that a landing page validates the idea, not the product. It is a useful reality check: signups prove interest in the promise, but you still have to prove you can deliver it. The comments thread adds real founders debating what a good conversion rate actually looks like.
- A landing page validates the promise, not that you can deliver it
- Signup interest and product satisfaction are two separate tests
- Compare your click and signup rates against real founder benchmarks