Bold vision for Enerlyf in 2025

By the end of 2025, we aim to successfully commercialize our new product, establish 'SleepFitness' as a new consumer wellness category. We'll achieve this through strategic market entry, building strong brand awareness, and demonstrating clear product-market fit with validated user metrics.

Seizing the Opportunity

We're excited about two major shifts: First, the evolution beyond traditional consumer wellness into holistic sustainable living solutions. Second, the Government of India's implementation of Time of Day Tariff for residential consumers in 2025.

This policy shift will drive consumer awareness about energy consumption patterns and aligns perfectly with our core focus on sustainability.

Evolving as a Founder

As the founder of 5AM Club, I currently maintain an early-rising routine, but my goal is to achieve a consistent 7-hour sleep schedule—a practice I recognize as crucial for sustained leadership and innovation. 

I'll also continue prioritizing fitness while focusing on building and nurturing our expanding team.