User Onboarding
Also called Onboarding
The experience that guides a new user from signing up to getting real value, setup, first actions, and the aha moment. Distinct from onboarding a new employee.
Why it matters
Onboarding is where most new users are won or lost: a confusing start kills otherwise good products. Because it sits right before activation, small improvements here often move retention more than anything downstream.
For example
A finance app's onboarding walks a new user from signup to linking a bank and seeing their first insight in under two minutes, before they lose interest.
Worth your time
Related terms
Go deeper
See how founders actually handle this on Building the product, part of the Starting Up hub.
eChai Partner Brands
