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Why we picked it Zenoti's Sudheer Koneru saying plainly that his first two sales hires both failed and he had to go back to selling himself. Rare honesty from an Indian founder about the part everyone else skips.
How did you go about doing the first few sales, and at what point did you feel the need for a sales hire?
From SaaSBoomi, The India Advantage by Manav Garg with Sudheer Koneru 7 min read
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