2 resources from First Round Review (review.firstround.com) we point founders to, and the questions each answers.
📄 Article
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Why we picked it
A well organized menu of twelve concrete approaches drawn from real founders, useful when you want structured prompts without the myth of the sudden eureka moment. It pushes back directly on waiting for inspiration and shows idea finding as deliberate practice. Handy as a checklist to test your own direction against several angles.
Why we picked it
Nat Turner (who sold two companies he built this way) shares a systematic, repeatable method for finding ideas without pretending to be a visionary. He targets big, ugly, fragmented industries and digs into who is already frustrated enough to pay. A grounded counterweight to the myth that ideas require a lightning bolt.