Everything from

The Looking Glass

2 resources from The Looking Glass we point founders to, and the questions each answers.

✍️ Essay
✓ Link checked Free Intermediate

Why we picked it From a former Facebook VP of Design, this clarifies what senior design judgment actually buys you, which is the "taste" you might be tempted to hire early. Understanding it helps you tell when that judgment is worth paying for versus when a component library suffices. It also sharpens how you interview when the time comes.

How to Spot a World-Class Designer

From The Looking Glass by Julie Zhuo

  • Senior design judgment is about noticing, not just producing.
  • Naming what great design does helps you decide if you need it yet.
  • The same lens makes you a better interviewer when you do hire.
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✍️ Essay
✓ Link checked Freemium Intermediate

Why we picked it Zhuo, former Facebook VP of Product Design, gives seven specific questions for interviewing a prospective user, moving from their past experience through the cost of their current workaround to testing your proposed solution. It is a script you can genuinely reuse call after call. Useful for the founder who knows they should interview people but freezes on what exactly to ask.

The Looking Glass: You Cannot Teach Wisdom

From The Looking Glass by Julie Zhuo

  • Start by asking for a specific past example of the problem, not a general description.
  • Quantify the cost of their current workaround in time or money before you mention your idea.
  • Save any pitch of your own solution for the very end of the conversation.
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