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UK Information Commissioner's Office (ICO)

2 resources from UK Information Commissioner's Office (ICO) we point founders to, and the questions each answers.

📄 Article
✓ Link checked Free Intermediate

Why we picked it The UK regulator's own walkthrough of the three-part test (purpose, necessity, balancing) that decides whether you can cold email someone under GDPR without asking first. It is written for the business doing the emailing, so it is more usable than most GDPR explainers you will find.

When Can We Rely on Legitimate Interests?

From UK Information Commissioner's Office (ICO)

  • Business contacts are more likely to reasonably expect professional outreach than consumers.
  • You still need to pass a purpose, necessity, and balancing test, not just claim legitimate interest.
  • The recipient's right to object overrides your legitimate interest the moment they raise it.
Open ico.org.uk →
Answers Is it legal to cold email people in India, and do I need their consent first?
🛠️ Tool
✓ Link checked Free Intermediate

Why we picked it A fill-in-the-blanks worksheet for documenting why your cold outreach counts as a legitimate interest, before a regulator or an annoyed prospect asks. Filling it out once for your outreach process takes an afternoon and gives you a real answer instead of a shrug if anyone challenges you.

Legitimate Interests Assessment (LIA) Template

From UK Information Commissioner's Office (ICO)

  • Walks you through the purpose, necessity, and balancing test in order.
  • A completed LIA on file is what demonstrates accountability, not just believing you are compliant.
  • Free download, reusable across every outreach campaign you run.
Open ico.org.uk →
Answers Is it legal to cold email people in India, and do I need their consent first?
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