Article · ~15 min read
How to find the first 100 customers for your startup
Startups.com Free Beginner
A grounded walkthrough of where first customers realistically come from, starting with the people you already know. It treats your network as a starting point to learn and earn trust, not a list to blast. Good orientation if you are staring at your contacts wondering where to even begin.
- Your existing relationships are the natural first place to start, done respectfully
- Early outreach should feel like a relevant conversation, not a broadcast
- Value and relevance come before any ask, especially with people who know you
