Video · 45 min
Product Strategy (BoS talk)
Des Traynor · Business of Software Free Intermediate
The talk version of the same idea, covering product scope, feature creep, and how products lose relevance when they try to do everything. Watching Des work through real examples makes the cost of a bloated product concrete in a way an article does not. The full transcript is on the page if you would rather read it.
- Feature creep quietly erodes what a product is for
- In the absence of strategy you lose touch, then relevance, then customers
- Scope discipline is a competitive advantage, not a limitation
