Book · 240 pages
Running Lean: Iterate from Plan A to a Plan That Works
Ash Maurya · LeanFoundry Paid Intermediate
This is the practical, step-by-step manual for the Lean Startup ideas, built around the one-page Lean Canvas and a system for ranking your riskiest assumptions. It gives you a repeatable way to decide what to test next instead of guessing, which is exactly the 'what must I learn next' question at the heart of a good MVP. Use it when you want a process rather than inspiration.
- Map your whole idea on one page, then attack the riskiest box first
- Prioritise experiments by risk, not by what is easiest or most fun to build
- Talk to customers on a schedule, treating each conversation as data
