Essay · ~1,800 words
The Next Feature Fallacy
Andrew Chen · andrewchen.com Free Intermediate
The most common way founders fool themselves about PMF is believing the next feature will fix weak retention. Chen shows with data why that rarely moves the curve and why you should fix activation and the core value instead. Read it to stop mistaking a busy roadmap for progress toward fit.
- One more feature almost never lifts a flat retention curve
- Fix the activation step where most new users drop off first
- If the core loop is not sticky, features cannot rescue it