As a fairly young girl, I always loved following a certain systematic process with anything I did, whether drawing or baking cakes. Yes, I started baking cakes when I was 14. But the point here is, that I love following processes and planning things well beforehand.
Similarly, my plan of graduating as a Commercial Artist went smoothly which further lead me to a post-graduation course in Branding and Advertising Communications basis my interests. Post this I was placed in an Advertising Agency in Mumbai as a Brand Executive. While living my dream independent life in Mumbai, I continued my Freelance projects as a Graphic Designer.
Although, it's not always that everything goes according to your plans. I had to shift back to Pune; leaving almost a year's job in Mumbai due to some unavoidable personal reasons at home.
My Freelance design projects kept me going helping me stay updated with the Advertising and design industry. This time, I not only designed the logos and creative but they had different thought processes and more definite meanings to it because of my learnings at the agency. That is when it struck me; I could understand the communication and brand needs better than any other Graphic Designer as I knew both the ends of Advertising and Brand.
Focusing on my freelance Design projects and collaborating with another Designer friend of mine we decided to put all our projects under the name of 'Seven Elements Design'. It's been six years since then we started servicing SMEs as Brand Designers leading them to grow their business.
We, the Brand Designer Duo at Seven Elements build, strengthen, and nurture brands with effective and result-oriented designs and strategies that help them grow.
eChai Ventures partners with select brands as their growth partner, helping them expand market reach, drive revenue growth, amplify brand visibility, and strengthen hiring efforts.