In the last 6+ years, I have worked in the domain of Automation, exploring everything from the requirements of developing to rolling out RPA projects.
This tech-savvy background has given me a chance to build something creative bringing together technology and creativity in one of the most unique and streamlined ways possible.
It all started with The Orby House, a small ceramic and candle design studio in Raipur, Chhattisgarh. I started it as my first venture and didn't really expect it to get all the love and support from our customers who appreciated our dedication to quality and aesthetics.
As the founder, I wore many hats like partnering with restaurants, cafes, breweries, architects and retail stores. This experience helped me understand the other important aspects of bringing together a business like production management, logistics, operations, branding, marketing, PR, and sales.
While I was working on my mission to bring this artistry to homes around the world through The Orby House, I realised another existing gap in the market - the need for marketing agencies that truly get a founder's vision.
That’s when I co-founded 42px Media, a Martech company that combines storytelling, creativity and technology. Our goal is to fill that void and deliver marketing solutions that are as unique as the brands we work with.
eChai Ventures partners with select brands as their growth partner, helping them expand market reach, drive revenue growth, amplify brand visibility, and strengthen hiring efforts.
