As a seasoned digital and mobile app marketer with over 18 years of experience, I lead the Acquisition team at Head Digital Works, one of the leading online gaming platforms in India. I am passionate about creating and executing user-centric strategies that drive traffic, engagement, and conversion for our diverse portfolio of gaming apps.

My core competencies include SEO, SEM, SMO, and web analytics, which I use to optimize the user journey and increase the retention and monetization of our apps. I have successfully launched and scaled multiple apps in the Indian and global markets, achieving significant growth in downloads, revenue, and user satisfaction. I also collaborate with product development, branding, and sales teams to ensure alignment and consistency of our marketing goals and vision. My mission is to deliver innovative and data-driven campaigns that enhance the online gaming experience for our users.