Make your product
Developing your product
From idea to a sample you'd put your name on.
How do I actually go from a rough idea to a working prototype?
Don't design in a vacuum, sketch the concept, then get it into a factory's hands as a rough CAD file or even a hand-built mockup within your first ...
What should I actually put in a product brief or spec sheet before I approach a manufacturer?
One page, not ten: exact dimensions, materials, colour codes (Pantone if you have them), quantity you want to start with, target landed cost, and a...
How many rounds of samples should I expect before something's actually production-ready?
Budget for at least three, a rough first sample to check the concept works, a refined second sample that fixes the obvious misses, and a pre-produc...
Should I hire a product designer, or can I figure this out myself?
DIY it for a first version if your product is a formulation, apparel, or simple hardgood, most Indian factories have in-house design teams who'll i...
How do I know people actually want this before I spend on tooling or bulk development?
Sell it before you build it: take orders on a landing page, run a small ad budget against a mockup, or presell on Instagram with a real delivery da...
How do I know when a sample is good enough that I'd actually put my name on it?
Use the golden sample test: would you be comfortable if every future unit looked exactly like this one, flaws included? Sign, date and seal the app...
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