Article
Revenue-Based Financing in India: Founder Guide
ECL · ecaplabs.com Free Beginner India
A founder-facing explainer of how RBF actually works in India - capital against future revenue, repaid as a percentage of sales, no dilution - written for someone evaluating it for the first time rather than an investor audience.
- RBF repayments scale with revenue, so a slow month means a smaller repayment, not a missed EMI.
- No equity dilution and typically no personal guarantee.
- Best suited to brands with steady, provable online revenue history.