Explore / SMS marketing / Fast2SMS vs MSG91
Compared · prices checked 10 November 2026
Fast2SMS vs MSG91
Pick Fast2SMS if you want to recharge a rupee wallet rather than sign a contract, at one rate for promotional, transactional and OTP texts. Pick MSG91 if you are an Indian app or business sending OTPs and transactional SMS, on a platform that also does WhatsApp and email. Both start at ₹0.25 a message: Fast2SMS from a ₹100 recharge, down to ₹0.11 at larger slabs, and MSG91 at 5,000, falling to ₹0.16 at the top slab, plus 18% GST.
Fast2SMS
A prepaid bulk SMS service for promotional, transactional and OTP messages, by panel or API.
Pick it when
One rate for promotional, transactional and OTP texts
For
An Indian business sending SMS that wants to recharge a wallet rather than sign a contract.
What it costs
₹0.25 per SMS from a ₹100 recharge, down to ₹0.11 at larger slabs; no setup or monthly fee
Read from fast2sms.com on 10 November 2026
Free: ₹50 free credit on signup
In India
Rupee wallet; one rate for promotional, transactional, OTP and API SMS in India
MSG91
A messaging platform for SMS, OTP, WhatsApp and email, sold by volume.
Pick it when
A small business in India, paying per message
For
An Indian app or business sending OTPs and transactional SMS.
What it costs
India SMS ₹0.25 a message at 5,000, falling to ₹0.16 at the top slab, plus 18% GST
Read from msg91.com on 10 November 2026
In India
Rupee rates plus 18% GST for India-to-India SMS
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