7 resources from SaaS Sessions we point people to, and the questions each answers.
It separates gross retention from net retention by showing which customer success actions move each one, so the two numbers stop blurring together. From an India based SaaS podcast, so the framing suits smaller teams.
On SaaS Sessions by Luke Diaz 33 min
A grounded read on where AI earns its place in the GTM stack, from a founder building pipeline analytics rather than selling the hype. Useful for separating the enrichment and flagging work that pays from the parts that are still theatre.
On SaaS Sessions by Deepinder Dhingra with Sunil Neurgaonkar 37 min
Listen on Apple Podcasts podcasts.apple.com →The answer draws a line between the user activating and a whole account activating, and Rocketlane's founder has built a company on that second half. Good on where customer success owns the moment instead of growth.
On SaaS Sessions by Srikrishnan Ganesan with Sunil Neurgaonkar 41 min
Listen on Apple Podcasts podcasts.apple.com →Toplyne was built in India specifically to tell PLG sales teams which self-serve accounts deserve a human, so its co-founder is talking about this exact triage problem from the inside.
On SaaS Sessions by Ruchin Kulkarni with Sunil Neurgaonkar 26 min
Listen on Apple Podcasts podcasts.apple.com →An Indian SaaS marketing lead walks through what she actually set up in her first months owning partners: which partner types to court first, what enablement material they need, and how co-marketing gets scheduled. Useful if partnerships just landed on your desk and you need a 90 day list.
On SaaS Sessions by Scindia Balasingh, with Sunil Neurgaonkar 35 min
Toplyne was built to answer this exact question, which self serve users are worth a sales conversation, so the conversation is about the signals rather than the theory. An Indian show and an Indian founder on a topic the written answer covers with US examples.
On SaaS Sessions by Ruchin Kulkarni 26 min
From India's longest running SaaS podcast, this ties ICP, positioning and channel choice into one sequence, which helps when you are trying to work out where trigger-based targeting fits in the wider plan rather than as a standalone hack.
From SaaS Sessions 18 min read
