Fewer than you think. Before roughly fifty customers you need one CRM, one email sending setup with warmed domains, one calendar booking link, and a shared place to store call notes. That is it. Data enrichment, sequencers, intent tools, and attribution platforms all solve problems you do not have yet, and each one adds a sync that will silently corrupt your CRM later. The real cost of a tool is not the licence, it is the integration you now have to maintain. Buy the CRM you will still want at fifty people, keep the field count small, and add tools only when a specific human is losing hours to a specific manual task.
3 hand-picked resources, 1 India-specific, 3 link-checked. Pick how you want to dig in.
Why we picked it A SaaSBoomi co-founder walking through how an Indian SaaS business is actually run, including the operating discipline and numbers, in one sitting. Rare to get this much India-specific ground covered in one place.
On The Neon Show by Suresh Sambandam 90 min
Why we picked it An eight step sequence for cleaning a CRM that correctly puts validation at the point of entry before the backfill, which is the order most first ops hires get wrong.
From Default by Stan Rymkiewicz 14 min read
Open default.com →Why we picked it The best plain English description of what a sales ops function is for, written by someone who rebuilt one from scratch. Useful whether you are taking the job or hiring for it.
From First Round Review by Don Otvos 18 min read
Open review.firstround.com →How revops and the gtm stack reads from a different seat.
