Research & Knowledge

How do I use AI deep research agents (ChatGPT, Gemini, Perplexity) to produce a market research report?

Deep research modes turn one well-written brief into a cited, analyst-style report by autonomously reading hundreds of sources over 5 to 30 minutes. The craft is in the brief: give the agent a persona, a scoped market, explicit exclusions, and the output format you want, then interrogate the citations rather than accepting the prose. Each tool has a personality: Perplexity is fastest with the cleanest citations, Gemini shows you its research plan before running, and ChatGPT goes deepest on analysis.

Go deeper

19 resources.

More in Market Research

Also in Starting Up

The same ground, over in Understand your customers, our Starting Up track.

eChai Partner Brands The partnership →