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Research & Knowledge

How do I get my startup recommended and cited in AI answers (AEO/GEO)?

AI assistants summarize multiple sources, so being mentioned in many credible places (Reddit threads, review sites, comparison pages, niche publications) beats ranking number one anywhere. Publish clear, structured, quotable content that directly answers buyer questions, and track how ChatGPT and Perplexity describe you today. Unlike SEO, this channel has no decade of domain-authority moat, so early-stage startups can win it fast, and the traffic converts far better.

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Answer Engine Optimization Search Engine Optimization Moat

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Also in Starting Up

The same ground, over in Understand your customers, our Starting Up track.

How do I talk to customers without them just telling me what I want to hear? 24 → What is an ideal customer profile and how do I define mine? 2 →
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