How do I set up a Google Business Profile and get reviews on it?
Go to business.google.com/add, enter your name, category, address or service area, phone and website, then verify; adding or claiming a profile costs nothing. If your business already shows on Maps, search its name and city and choose Claim this business. Google picks the verification method: a phone call or text, email, a live video call, a recorded video or a postcard. For video, show your signboard or street, your equipment and an area only staff can reach. If you work from home or visit customers, hide the address and set service areas. Use your real-world name with nothing added, since extra keywords can get the profile suspended. Once verified, fill in hours, services and photos, then create a review link or QR code from the profile on a computer and share it on receipts, in thank-you emails and on WhatsApp. Never offer a discount or gift for a review: Google treats it as fake engagement. Rule: reply to every review, briefly and personally.
Google's own steps for creating a profile at business.google.com/add or claiming one that already shows on Maps. It confirms adding or claiming a profile costs nothing.
The official page on verification: phone or text, email, live video call, video recording or postcard, with Google choosing which methods your business gets.
Google's page on generating a review link or QR code from your profile, with where to use it: receipts, thank-you emails, the end of a chat and a printed code in store.
Google's own guidance on what decides where a business shows in local results: a complete, verified profile, accurate hours and category, photos, and responding to reviews.
