Raghav Kumar - Head of Marketing, Scribble Data

Raghav Kumar

Head of Marketing, Scribble Data

More about Raghav Kumar

Growth and Marketing @ Scribble Data | SaaS and B2B Marketing | Ex - CleverTap, Locus, Mad Street Den

A full funnel marketer with 10+ years of B2B enterprise and SaaS marketing experience, you could say I eat, breathe, and sleep B2B marketing! What that also means is that I’ve been around long enough to see the various stages of the SaaS industry’s evolution and growth.

I’ve been fortunate to have worked with companies of all shapes and sizes – from early stage startups to enterprise businesses; and across multiple functions of marketing – from product marketing, to demand generation, content, and brand.

And this helped me realize that I can bring my learnings thus far, as well as my passion for new products/industries together to help growing companies with actionable insights, strategies, tips & tricks they can use in order to find a product market fit, go-to-market, scale and win.

Here are the 4 core areas where I can help:

💡 PRODUCT MARKETING – value prop, positioning, messaging, solution marketing and product thought leadership.

📢 BRAND AND COMMUNICATION – Thought leadership, communication, PR, customer advocacy, share of voice, analyst relations

📈 DEMAND GENERATION - Content marketing + SEO, LinkedIn, events, e-mail marketing, .

⚙️ MARTECH / MARKETING OPS - CRM, marketing automation, marketing and growth analytics.

Want to talk, work together, or just discuss your next big idea? Drop me a message or email me: [email protected]

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Featured speaker at previous eChai events:
Marketing Strategies for Startups and SMEs
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth - Founder at LegalWiz.in and Hire4Higher Consulting
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani - Founder, HummingBird Consulting Group
Harsha Bhurani
Founder, HummingBird Consulting Group
“I have no hesitation in saying that my association with eChai has been a gateway into the startup ecosystem. Through this platform, I’ve had the opportunity to connect with many young and dynamic entrepreneurs. These interactions have been immensely enriching - I’ve learned a great deal and have always tried to offer guidance whenever approached. It’s a truly symbiotic relationship that I deeply value, and it wouldn’t have been possible without eChai.”
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Syed Nadeem Jafri
Founder, Hearty Mart

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