Sana Shaikh - Performance Marketing Lead, Google

Sana Shaikh

Performance Marketing Lead, Google

More about Sana Shaikh

Passionate about finding creative solutions in Customer Acquisition. Currently contributing as a Performance Marketer (personal favorite: SEM) at Google. In my downtime, I enjoy researching and solving for D2C 1to10 growth challenges. Always willing to connect with like-minded folks from the D2C ecosystem.

The market is flooded with innovative products built by new and hungry organisations. Driving their acceptance and building an audience through digital and offline channels is what excites me especially related to paid advertising scale, customer acquisition, performance marketing, in-house marketing team building for interesting concepts and start up conversations. Shoot a message.

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Featured speaker at previous eChai events:
eChai x GrowthSchool Marketing Summit in Bengaluru
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

"From late-night brainstorming over chai to early morning founder calls, eChai has been more than just a network for me; it’s been home base for ideas, impact, and inspiration. What started as a simple meetup years ago turned into a powerful movement, connecting founders, creators, and dreamers. I’ve had the privilege of seeing startups find product-market fit, marketers (like me) find unexpected collaborations, and most importantly, people finding their tribe. संगच्छध्वं संवदध्वं – Let us move together, speak together. It’s not just a verse from the Rigveda — it’s how Jatin and the entire eChai community truly operate. We don’t just network, we grow together. Forever grateful to be a part of the eChai Effect.
Jaydip Parikh - Chief Everything Officer at Tej SolPro
Jaydip Parikh
Chief Everything Officer at Tej SolPro
"If there’s one phrase that sums up my journey, it’s truly ‘The eChai Effect.’ Six years ago, I simply walked into my first eChai event, not knowing what to expect. The honest conversations, energy, and inspiration from founders and entrepreneurs struck a chord within me. That eChai spark became the catalyst for everything to follow. I proudly say: my entrepreneurship journey started—and keeps evolving—because of eChai. Redicine Medsol’s story is integrally linked to this community. I’ve gained so much, not just as a founder but as a forever volunteer and grateful member of the eChai family. With all my heart, thank you Jatin Bhai and everyone at eChai for shaping, guiding, and supporting my dreams. The eChai Effect will always be a part of my story."
Kush Prajapati - Founder, Redicine Medsol
Kush Prajapati
Founder, Redicine Medsol
"The eChai platform has been super valuable for me - it has helped me gain a deeper understanding of domains in the startup and tech ecosystem. What stands out most is the celebration of knowledge, professional growth, and entrepreneurship - it’s one of the best for the Indian ecosystem. Along the way, I’ve also been fortunate to make some great friendships and connections too."
Shalin (Shawn) Parikh - Founder, MyCPE One
Shalin (Shawn) Parikh
Founder, MyCPE One

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.