More about Saurabh Satija
2x health tech startup founder with 13 years of Entrepreneurial, Brand Management & Marketing experience across industries like E-commerce, Healthtech, F&B and FMCG industries. Passionate about innovation, branding & technology-enabled products.
Saurabh has dedicated the last 5 years to solving various issues prevalent in the current healthcare delivery model.
* Currently building CureAssist, an integrated healthcare platform democratising & providing affordable healthcare to everybody!
* Founded HealthSocho with the sole aim of providing access and information about the various streams of alternative medicine - Ayurveda, Homeopathy, Nutraceutical, Herbal & Organic. HealthSocho is a holistic health companion which the consumers can use to decipher ailments and get recommendation about products & curated content around preventive cure in the alternative medicine space.
*Worked as Head - Brand Partnership & Multi-Brand Marketing @ Myntra
*Worked as Marketing Manager @ United Breweries wherein I was responsible for brand marketing of Kingfisher Premium - India’s #1 beer brand.
*Worked as Marketing Manager @ Godfrey Phillips India Ltd. wherein I was responsible for brand marketing of Cavender's & other region-specific brands. During my stint launched 6 brands & multiple variants across distinct product categories. Was also part of the core team entrusted with the responsibility of exploring & entering newer markets.
Core Expertise: Startup, Brand management, Performance marketing, E-commerce, F&B, FMCG, Consumer, Health, Healthtech, Alternative medicine
Saurabh has dedicated the last 5 years to solving various issues prevalent in the current healthcare delivery model.
* Currently building CureAssist, an integrated healthcare platform democratising & providing affordable healthcare to everybody!
* Founded HealthSocho with the sole aim of providing access and information about the various streams of alternative medicine - Ayurveda, Homeopathy, Nutraceutical, Herbal & Organic. HealthSocho is a holistic health companion which the consumers can use to decipher ailments and get recommendation about products & curated content around preventive cure in the alternative medicine space.
*Worked as Head - Brand Partnership & Multi-Brand Marketing @ Myntra
*Worked as Marketing Manager @ United Breweries wherein I was responsible for brand marketing of Kingfisher Premium - India’s #1 beer brand.
*Worked as Marketing Manager @ Godfrey Phillips India Ltd. wherein I was responsible for brand marketing of Cavender's & other region-specific brands. During my stint launched 6 brands & multiple variants across distinct product categories. Was also part of the core team entrusted with the responsibility of exploring & entering newer markets.
Core Expertise: Startup, Brand management, Performance marketing, E-commerce, F&B, FMCG, Consumer, Health, Healthtech, Alternative medicine
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Founders and startup folks who joined past eChai startup events
The eChai Effect - In Their Words
"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani
Founder, HummingBird Consulting Group
"After moving back from the USA, eChai became my go-to space to learn how the Indian startup ecosystem works. It offered direct exposure to startup thinking and a community that openly shares business insights. What stood out was how easy it was to connect, learn, and grow through real conversations. As we built our IT hardware rentals business, eChai helped us find our niche and refine our path. Proud and grateful to be part of this amazing community."
Heet Sheth
Growth and Tech, Sheth Info
“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
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