More about Saurabh Satija
2x health tech startup founder with 13 years of Entrepreneurial, Brand Management & Marketing experience across industries like E-commerce, Healthtech, F&B and FMCG industries. Passionate about innovation, branding & technology-enabled products.
Saurabh has dedicated the last 5 years to solving various issues prevalent in the current healthcare delivery model.
* Currently building CureAssist, an integrated healthcare platform democratising & providing affordable healthcare to everybody!
* Founded HealthSocho with the sole aim of providing access and information about the various streams of alternative medicine - Ayurveda, Homeopathy, Nutraceutical, Herbal & Organic. HealthSocho is a holistic health companion which the consumers can use to decipher ailments and get recommendation about products & curated content around preventive cure in the alternative medicine space.
*Worked as Head - Brand Partnership & Multi-Brand Marketing @ Myntra
*Worked as Marketing Manager @ United Breweries wherein I was responsible for brand marketing of Kingfisher Premium - India’s #1 beer brand.
*Worked as Marketing Manager @ Godfrey Phillips India Ltd. wherein I was responsible for brand marketing of Cavender's & other region-specific brands. During my stint launched 6 brands & multiple variants across distinct product categories. Was also part of the core team entrusted with the responsibility of exploring & entering newer markets.
Core Expertise: Startup, Brand management, Performance marketing, E-commerce, F&B, FMCG, Consumer, Health, Healthtech, Alternative medicine
Saurabh has dedicated the last 5 years to solving various issues prevalent in the current healthcare delivery model.
* Currently building CureAssist, an integrated healthcare platform democratising & providing affordable healthcare to everybody!
* Founded HealthSocho with the sole aim of providing access and information about the various streams of alternative medicine - Ayurveda, Homeopathy, Nutraceutical, Herbal & Organic. HealthSocho is a holistic health companion which the consumers can use to decipher ailments and get recommendation about products & curated content around preventive cure in the alternative medicine space.
*Worked as Head - Brand Partnership & Multi-Brand Marketing @ Myntra
*Worked as Marketing Manager @ United Breweries wherein I was responsible for brand marketing of Kingfisher Premium - India’s #1 beer brand.
*Worked as Marketing Manager @ Godfrey Phillips India Ltd. wherein I was responsible for brand marketing of Cavender's & other region-specific brands. During my stint launched 6 brands & multiple variants across distinct product categories. Was also part of the core team entrusted with the responsibility of exploring & entering newer markets.
Core Expertise: Startup, Brand management, Performance marketing, E-commerce, F&B, FMCG, Consumer, Health, Healthtech, Alternative medicine
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Founders and startup folks who joined past eChai startup events
The eChai Effect - In Their Words
“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
"After moving back from the USA, eChai became my go-to space to learn how the Indian startup ecosystem works. It offered direct exposure to startup thinking and a community that openly shares business insights. What stood out was how easy it was to connect, learn, and grow through real conversations. As we built our IT hardware rentals business, eChai helped us find our niche and refine our path. Proud and grateful to be part of this amazing community."
Heet Sheth
Growth and Tech, Sheth Info
"From late-night brainstorming over chai to early morning founder calls, eChai has been more than just a network for me; it’s been home base for ideas, impact, and inspiration. What started as a simple meetup years ago turned into a powerful movement, connecting founders, creators, and dreamers. I’ve had the privilege of seeing startups find product-market fit, marketers (like me) find unexpected collaborations, and most importantly, people finding their tribe. संगच्छध्वं संवदध्वं – Let us move together, speak together. It’s not just a verse from the Rigveda — it’s how Jatin and the entire eChai community truly operate. We don’t just network, we grow together. Forever grateful to be a part of the eChai Effect.
Jaydip Parikh
Chief Everything Officer at Tej SolPro
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
