More about Sharavana (Sharan) Raghavan

Growth Catalyst to emerging FMCG Brands | On a mission to build 10K ‘Super Brands’ | ex - Godrej, Reckitt, Mondelez, Henkel

Do you own or manage an emerging FMCG business? 

Do you look at the big brands from the big companies and aspire to build one yourself, if only you had the money?

What if I told you that it is simpler than you think and that you already have all the money you need to build your own Super Brand? 

No really.

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➡️  With close to 2 decades in the business, I have worked across sales, marketing, strategy and innovation with big brand FMCG companies across the world where I built and served multiple iconic brands.

➡️  I have worked with big and small brands alike to know that it is more about the mindset than any amount of money that enables these mega brands.

➡️  I now use my training and experience from the big box global companies to create ‘Super Brands’ out of emerging FMCG businesses.

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At Vitral, we work with emerging businesses to:

✅  Accelerate growth, profitably.

✅  Insulate the business from external economic and market forces.

✅  Build ‘Super Brands’ that are empowered to win against even the biggest competition.

There are no hacks, tricks or over night success formulae here. We do this by giving you the right tools, processes and more importantly the mindset to doggedly pursue the ambition.

We engage with businesses in a couple of ways.

💡 Consulting - An extensive 3 stage process of Diagnosis, Development and Deployment. This is typically for businesses seeking brand transformations / restructuring.

💡 Workshops - Proven, Powerful and Efficient ways for owners and custodians of emerging businesses to resolve specific Brand bottle necks swiftly to deliver immediate results.

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👉🏽 SUPER BRANDS are those Brands that become synonymous with their category in a specific market of operation.

👉🏽 A business that is larger than a freshly minted start-up operation, yet not a fully established business giant, is what we call an EMERGING BUSINESSES. In terms of annual revenue, they'd be ≥ ₹25crs.

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📞 If you're looking to accelerate your business and build a Super Brand or want to find out more about what we do at Vitral, let’s connect.

You can DM me here on LinkedIn or reach us at: [email protected]

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Featured speaker at previous eChai events:
Mumbai D2C Startups Meetup
Mumbai Startup Meetup
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

“eChai has been that turning point in my journey. It gave me a platform when I wasn’t looking for visibility but needed direction. Over the years, it became more than just a network. It became my tribe; a place where conversations sparked collaborations, and strangers became trusted sounding boards. What I value most is how effortlessly eChai brings people together - no airs, no filters, just genuine people with shared dreams. I owe a lot to this community and to Jatin, whose consistency and belief in people have shaped journeys like mine. Forever grateful to be part of something so real.”
Rushabh Shah - Managing Partner - STIR Advisors
Rushabh Shah
Managing Partner - STIR Advisors
“You don’t plan to build a company via eChai. You just keep showing up … and one day, you realize you did.” I’ve known Jatin since 2012, when I was still deciding what kind of second innings I wanted to play as an entrepreneur. Over the years, through events, chai breaks, intros, and seemingly small conversations, eChai helped shape not just Upsquare but also refined the lens through which we see collaboration. At Upsquare, we’ve hired talent, met partners, discovered co-investors, and built lifelong friendships. One of our joint ventures exists today only because a casual eChai memory sparked a deeper trust. Now, as we build House of Starts — our venture builder — eChai continues to fuel our mission: co-creating a shared future. eChai isn’t just a startup network. It’s a trust network. And for business builders like me, that makes all the difference."
Utpal Vaishnav - Founder @ Upsquare & House of Starts • Angel Investor + LP
Utpal Vaishnav
Founder @ Upsquare & House of Starts • Angel Investor + LP
"From late-night brainstorming over chai to early morning founder calls, eChai has been more than just a network for me; it’s been home base for ideas, impact, and inspiration. What started as a simple meetup years ago turned into a powerful movement, connecting founders, creators, and dreamers. I’ve had the privilege of seeing startups find product-market fit, marketers (like me) find unexpected collaborations, and most importantly, people finding their tribe. संगच्छध्वं संवदध्वं – Let us move together, speak together. It’s not just a verse from the Rigveda — it’s how Jatin and the entire eChai community truly operate. We don’t just network, we grow together. Forever grateful to be a part of the eChai Effect.
Jaydip Parikh - Chief Everything Officer at Tej SolPro
Jaydip Parikh
Chief Everything Officer at Tej SolPro

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.