More about Sharavana (Sharan) Raghavan

Growth Catalyst to emerging FMCG Brands | On a mission to build 10K ‘Super Brands’ | ex - Godrej, Reckitt, Mondelez, Henkel

Do you own or manage an emerging FMCG business? 

Do you look at the big brands from the big companies and aspire to build one yourself, if only you had the money?

What if I told you that it is simpler than you think and that you already have all the money you need to build your own Super Brand? 

No really.

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➡️  With close to 2 decades in the business, I have worked across sales, marketing, strategy and innovation with big brand FMCG companies across the world where I built and served multiple iconic brands.

➡️  I have worked with big and small brands alike to know that it is more about the mindset than any amount of money that enables these mega brands.

➡️  I now use my training and experience from the big box global companies to create ‘Super Brands’ out of emerging FMCG businesses.

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At Vitral, we work with emerging businesses to:

✅  Accelerate growth, profitably.

✅  Insulate the business from external economic and market forces.

✅  Build ‘Super Brands’ that are empowered to win against even the biggest competition.

There are no hacks, tricks or over night success formulae here. We do this by giving you the right tools, processes and more importantly the mindset to doggedly pursue the ambition.

We engage with businesses in a couple of ways.

💡 Consulting - An extensive 3 stage process of Diagnosis, Development and Deployment. This is typically for businesses seeking brand transformations / restructuring.

💡 Workshops - Proven, Powerful and Efficient ways for owners and custodians of emerging businesses to resolve specific Brand bottle necks swiftly to deliver immediate results.

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👉🏽 SUPER BRANDS are those Brands that become synonymous with their category in a specific market of operation.

👉🏽 A business that is larger than a freshly minted start-up operation, yet not a fully established business giant, is what we call an EMERGING BUSINESSES. In terms of annual revenue, they'd be ≥ ₹25crs.

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📞 If you're looking to accelerate your business and build a Super Brand or want to find out more about what we do at Vitral, let’s connect.

You can DM me here on LinkedIn or reach us at: [email protected]

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Featured speaker at previous eChai events:
Mumbai D2C Startups Meetup
Mumbai Startup Meetup
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth - Founder at LegalWiz.in and Hire4Higher Consulting
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani - Founder, 58miles
Pankaj Bhimani
Founder, 58miles
"We found eChai to be a force multiplier throughout our startup journey. Through it, we connected with folks from DevX, Allevents, Plutomen, and more - many of whom became friends of IndiaBizForSale.com and even part of our clientele."
Bhavin S Bhagat - Co-founder of Indiabizforsale and IBGrid, TiE Ahmedabad President
Bhavin S Bhagat
Co-founder of Indiabizforsale and IBGrid, TiE Ahmedabad President

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