More about Siddharth Kumar
CMO | ET Top 30 digital marketer | FMS | ConsumerTech FMCG Auto | Digital & Performance Marketing
15+ years of total experience with 8+ years in leadership roles in sales & marketing across diverse industries. Recognized as a Top 30 digital marketer by ET Brand Equity with expertise in driving P&Ls, brand & product marketing, digital advertising & growth marketing, budget planning, stakeholder management and leading large teams in VUCA environments.
Work experience across Hospitality-tech & Proptech(Co-living), Home Solutions, FMCG( Traditional & D2C) & Auto. Was heading marketing for KTM & Bajaj for Asia handling a business valued at 1 Billion USD. Currently heading marketing for the Zolo, comprising of co-living, student housing & proptech lines of businesses.
15+ years of total experience with 8+ years in leadership roles in sales & marketing across diverse industries. Recognized as a Top 30 digital marketer by ET Brand Equity with expertise in driving P&Ls, brand & product marketing, digital advertising & growth marketing, budget planning, stakeholder management and leading large teams in VUCA environments.
Work experience across Hospitality-tech & Proptech(Co-living), Home Solutions, FMCG( Traditional & D2C) & Auto. Was heading marketing for KTM & Bajaj for Asia handling a business valued at 1 Billion USD. Currently heading marketing for the Zolo, comprising of co-living, student housing & proptech lines of businesses.
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The eChai Effect - In Their Words
"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani
Founder, HummingBird Consulting Group
"From late-night brainstorming over chai to early morning founder calls, eChai has been more than just a network for me; it’s been home base for ideas, impact, and inspiration. What started as a simple meetup years ago turned into a powerful movement, connecting founders, creators, and dreamers. I’ve had the privilege of seeing startups find product-market fit, marketers (like me) find unexpected collaborations, and most importantly, people finding their tribe. संगच्छध्वं संवदध्वं – Let us move together, speak together. It’s not just a verse from the Rigveda — it’s how Jatin and the entire eChai community truly operate. We don’t just network, we grow together. Forever grateful to be a part of the eChai Effect.
Jaydip Parikh
Chief Everything Officer at Tej SolPro
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Viraj Rajani
Co-Founder, Digipple
eChai Partner Brands
eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.
