More about Smita Murarka
Women Super Achiever Award (World Women Leadership) I Star Youth Achiever Award (CMO Asia) I Paul writer LinkedIn Top 50 Content Marketer| Social Media Superwomen Award (Social Samosa)
Result driven International Brand Marketer with over 16 years of experience building brands in the fashion and lifestyle industry. Diversified expertise in managing functions of Marketing, Business Strategy, E-commerce, Product & Range Management, Sales & Operations and Business Development.
• Proven track record in working with Global Brands across categories of Apparel, Accessories, Footwear, Handbags, Beauty, Perfumes, Watches and more, having steered their launch and growth in India, with travels to International markets extensively for collaborating with the parent teams.
• An undying passion for performance, being adept at identifying opportunities, building strategic plans and transforming it to tactical initiatives.
• An effective thought leader with an ability to question status quo and reinvent.
• Leadership ability to build motivated teams for driving results towards a unified vision.
Result driven International Brand Marketer with over 16 years of experience building brands in the fashion and lifestyle industry. Diversified expertise in managing functions of Marketing, Business Strategy, E-commerce, Product & Range Management, Sales & Operations and Business Development.
• Proven track record in working with Global Brands across categories of Apparel, Accessories, Footwear, Handbags, Beauty, Perfumes, Watches and more, having steered their launch and growth in India, with travels to International markets extensively for collaborating with the parent teams.
• An undying passion for performance, being adept at identifying opportunities, building strategic plans and transforming it to tactical initiatives.
• An effective thought leader with an ability to question status quo and reinvent.
• Leadership ability to build motivated teams for driving results towards a unified vision.
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Featured speaker at previous eChai events:
Founders and startup folks who joined past eChai startup events
The eChai Effect - In Their Words
"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani
Founder, HummingBird Consulting Group
“When we launched LegalWiz.in back in 2016, concept of procuring legal and compliance services through a digital commerce platform wasn't as prominent in India. eChai played a significant role in providing the early adopters, and building significant positioning in the startup fraternity. Overtime, eChai grew to be a massive network of like-minded entrepreneurs and extended that benefit to all the members in a true "co-rise" spirit. I personally love to attend eChai events, learn from subject matter experts who share relatable and actionable insights and experiences. For startup journeys, it is so important to be surrounded by people who can add relevance, perspective, and push you to do better. Most importantly a group of people where you aren't being judged about things going right or wrong, but be a motivational force that keeps you going, yet keeping you in check. eChai is that place for me!”
Shrijay Sheth
Founder at LegalWiz.in and Hire4Higher Consulting
"For me, eChai is a second home. I've been associated with it since the early days, when it was already setting a different tone for how startup communities could work. As a traditional business owner entering the new-age D2C space, eChai supported me in every direction. Over the years, it became my window to the startup world — and also gave me lifelong friends who continue to show up, for business and beyond."
Pankaj Bhimani
Founder, 58miles
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