Srikrishna Swaminathan - Co-Founder & CEO, Factors.ai

Srikrishna Swaminathan

Co-Founder & CEO, Factors.ai

More about Srikrishna Swaminathan

Factors.AI is the next generation AI powered Marketing Operations Platform. empowering marketing teams to drive more revenue. We integrate marketing and revenue data from multiple data silos across Channels, Chat, Website, Marketing Automation, and CRM to provide the following :

1. Marketing and Revenue Metrics 
2. User and Account Level Customer Journey Analytics and Revenue Attribution
3. Funnel Velocity from Campaign to Deal Won and User Profile analysis
4. Automated Insights on underlying marketing data through "Search"
Purpose-built for Marketing Ops teams, we combine multiple point solutions like Google Analytics, Mixpanel/Amplitude, ETL tools, and Attribution tools to give a single platform to make sense of all marketing and revenue data with ultimate flexibility.

Do check us out here: https://www.factors.ai/ 

Prior to starting up, was part of the global leadership team at InMobi. Started up and built from scratch > $ 100 Mn P&Ls at InMobi.

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Featured speaker at previous eChai events:
Bengaluru

Building The Winning Startup Team and Company Culture

May 25, Sat, 07:00pm
39 slots booked
Building The Winning Startup Team and Company Culture
Bengaluru

Bengaluru SaaS Meetup

July 22, Sat, 06:00pm
53 slots booked
Bengaluru SaaS Meetup
Bengaluru

SaaS Founders Meetup in Bangalore

July 15, Fri, 06:00pm
75 slots booked
SaaS Founders Meetup in Bangalore
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

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Mehul Shah - Co-Founder at Counselvise & Ivy Growth
Mehul Shah
Co-Founder at Counselvise & Ivy Growth
"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani - Founder, HummingBird Consulting Group
Harsha Bhurani
Founder, HummingBird Consulting Group
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Shalin (Shawn) Parikh - Founder, MyCPE One
Shalin (Shawn) Parikh
Founder, MyCPE One

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