Srikrishna Swaminathan - Co-Founder & CEO, Factors.ai

Srikrishna Swaminathan

Co-Founder & CEO, Factors.ai

More about Srikrishna Swaminathan

Factors.AI is the next generation AI powered Marketing Operations Platform. empowering marketing teams to drive more revenue. We integrate marketing and revenue data from multiple data silos across Channels, Chat, Website, Marketing Automation, and CRM to provide the following :

1. Marketing and Revenue Metrics 
2. User and Account Level Customer Journey Analytics and Revenue Attribution
3. Funnel Velocity from Campaign to Deal Won and User Profile analysis
4. Automated Insights on underlying marketing data through "Search"
Purpose-built for Marketing Ops teams, we combine multiple point solutions like Google Analytics, Mixpanel/Amplitude, ETL tools, and Attribution tools to give a single platform to make sense of all marketing and revenue data with ultimate flexibility.

Do check us out here: https://www.factors.ai/ 

Prior to starting up, was part of the global leadership team at InMobi. Started up and built from scratch > $ 100 Mn P&Ls at InMobi.

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Featured speaker at previous eChai events:
Bengaluru

Building The Winning Startup Team and Company Culture

UrbanVault HSR Layout 477
May 25, Sat, 07:00pm (GMT+05:30)
39 slots booked
Building The Winning Startup Team and Company Culture
Bengaluru

Bengaluru SaaS Meetup

Draper Startup House Flagship
July 22, Sat, 06:00pm (GMT+05:30)
53 slots booked
Bengaluru SaaS Meetup
Bengaluru

SaaS Founders Meetup in Bangalore

K Tech Innovation Hub
July 15, Fri, 06:00pm (GMT+05:30)
75 slots booked
SaaS Founders Meetup in Bangalore
Founders and startup folks who joined past eChai startup events

The eChai Effect - In Their Words

"At DevX.Work, we’ve greatly benefited from our association with eChai. Their events and networking forums have connected us with high-potential startups, ecosystem leaders, and innovation-driven professionals — many of whom have become valuable partners, collaborators, and even clients. What stands out most is the openness and accessibility of the community — whether you're an early-stage founder or an experienced entrepreneur, eChai provides a welcoming space to learn, collaborate, and grow. It's more than just a network — it's a catalyst for real, collaborative growth. We’re proud to be part of the eChai community. Highly recommended for any organization aiming to grow within the startup space."
Umesh Uttamchandani - Co-Founder, DevX
Umesh Uttamchandani
Co-Founder, DevX
“I have no hesitation in saying that my association with eChai has been a gateway into the startup ecosystem. Through this platform, I’ve had the opportunity to connect with many young and dynamic entrepreneurs. These interactions have been immensely enriching - I’ve learned a great deal and have always tried to offer guidance whenever approached. It’s a truly symbiotic relationship that I deeply value, and it wouldn’t have been possible without eChai.”
Syed Nadeem Jafri - Founder, Hearty Mart
Syed Nadeem Jafri
Founder, Hearty Mart
"eChai has played a truly pivotal role in HummingBird’s journey — even before Day Zero. From ideation to establishment and into growth, it’s been a constant source of support. It connected me with incredible people who’ve become more than just friends. One of the biggest reasons I chose to stay in Ahmedabad is because of the eChai community. It has shaped my growth — both personally and professionally — in ways that are hard to articulate. Honestly, words fall short when I try to express what eChai means to me. I’m deeply thankful and forever grateful to eChai for being such an integral part of my journey."
Harsha Bhurani - Founder, HummingBird Consulting Group
Harsha Bhurani
Founder, HummingBird Consulting Group

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