Swati Vakharia - Founder, Nabhi Sutra

Swati Vakharia

Founder, Nabhi Sutra

More about Swati Vakharia

A strong believer in home remedies, Swati often found herself drawn towards this ancient science. She knew that precautionary measures were important for herself and her infant, and this compassion for healing led her to form Nabhi Sutra. 


An entrepreneur with a will to make a difference, Swati knew the importance of problem-solving. By creating Nabhi Sutra, she ventured upon yet another issue that needed attention: holistic health. In this information-loaded age, it is difficult to differentiate between the good and bad. And when you have a child to take care of, every scary fact gets to you. In order to address problems that she and her child faced, Swati came up with a solution for everyone. 


To understand Ayurveda better, Swati acquired in-depth knowledge of Ayurvedic medicine and formulations with the help of her cousin, Dr Nikunj Mewada, an MD in Ayurveda. What Swati didn’t know was that by creating Nabhi Sutra, she was also capturing magic in a bottle for persistent health issues. 


Swati is having a master degree in business management. Her brain child, the Women Planet, offers a host of information on all women-related topics, be it health, career or relationships. She also heads Muskaan, a campaign specifically designed for women in rural areas and menstrual hygiene education. Swati also owns an IT firm, Black iD Solutions, and has been working in digital marketing for over 14 years now.


With Nabhi Sutra, Swati wishes to re-introduce the exotic, natural and pure Ayurvedic practices that the world may have forgotten and can benefit from with three simple steps. 

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10 days of Shark Tank India Season 3, Episode 6 and that is how it changed my life!

-First of all, with the love and support of India, our sales have increased! We can see 3x-3.5x additional sales on marketplaces and on our website.

-Getting great organic reach and awareness of our brand, that is helping is to minimise our marketing cost. It is now much lower than 54% as stated by us in the episode & we are really happy about it.

-100s of proposals for business development and marketing services received. We are discussing future collaborations and distributions. Crossing our fingers!!

-Opened our doors for international market. Got call from Sell on Amazon International team as well. As we are having required documentation to go overseas, and soon we will be available in US market.

-Being approached by many events, colleges and talks. Such offline branding will surely help us to move forward. Can't thank enough everyone for providing bringing in such opportunities!

-We can see the enthusiastic and tirelessly working team to fulfil the demand. Feeling loved and cared by our small yet efficient team. Kudos to team Nabhi Sutra.

-The way I keep replying emails and messages, by working online for extra hours, switched from Nabhi Sutra healthy hair belly button oil to Eye care belly button oil to protect my eyes from dryness :) Well, such routines cannot be avoided at any stage of life. :) :)

The most important and my favourite, going for sleep every night with a big smile on face. Yes, success looks somewhat like this to me.

With lots of love!!
Swati Vakharia
This laughter defines the fun time we had at the Tank!

Everyone asked us about our journey at Shark Tank India Season 3. We were the fortunate few who received an opportunity to be a part of the sought-after television show which has stolen people’s heart since 3 seasons. Wait for it. We will be sharing our journey of the Tank Time with you all.

Meanwhile, Have a happy steaming, episode 6, Shark Tank India Season 3 @sonyliv.
It’s time for Ayurveda to take centre stage on Shark Tank India! 🌱💯

Tune into Sony LIV tonight to catch us pitch #NabhiSutra’s idea of healing India organically to the Sharks! 😍🔥

Stream new episodes of Shark Tank India Season 3, from Mon-Fri 10 PM, on Sony LIV.
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