Article

AI Inside Opens New Markets for Vertical SaaS

Andreessen Horowitz (a16z) Free Advanced

This piece argues that whole categories of local businesses, think laundromats, clinics, and repair shops, were long dismissed as markets too small, and that assumption was wrong. It is a useful counter to anyone who tells you your town's small businesses cannot support a company. Read it to see how narrow, unglamorous local markets became large businesses.

• Markets once called too small are often real businesses
• Serving one industry deeply builds a moat
• Being close to unglamorous local customers is an edge