Article · ~15 min read

How to Pitch Your Company

Kevin Hale, Y Combinator · Y Combinator Startup Library Free Beginner

Kevin Hale distills a pitch into seven questions investors need answered, and 'why this team' is one of them. Use it to place your 'why you' story inside a clear, concise pitch instead of leaving it to chance. It shows how founders often bury their strongest personal signal.

  • A strong pitch answers seven specific questions, including why your team.
  • Clarity and brevity beat polish in a first conversation.
  • Your founder story is a pitch asset, not a footnote.
Open on ycombinator.com ↗

The question it answers

  1. I keep hearing 'why you' matters to investors. What are they actually looking for when they ask it?

Read with it

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  4. A YC partner who has read thousands of applications tells you plainly what separates the founders who get in from the ones who... YC Startup Library Essay · Long-form essay / talk How to Apply and Succeed at Y Combinator Dalton Caldwell
  5. Video · ~35 min How to Pitch Your Startup Kevin Hale
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