Article · 8 min read

Start with the problem to achieve better solutions

Stephen Forbes · Intercom Free Beginner

This is the principle behind the first half of your answer: a request is a proposed solution, so back up to the problem before you accept or reject it. It shows how starting from the problem often reveals a better fix than the exact feature asked for. Handy for reframing a no as a redirect to the real need.

  • Every feature request is a solution, so find the problem behind it
  • Starting from the problem often beats the exact feature requested
  • A no lands better when paired with the real problem you heard

The question it answers

  1. How do I say no to feature requests without losing customers?

Read with it

  1. The single best thing ever written on customer conversations. It teaches you to ask about the customer's life and past... momtestbook.com Book · ~130 pages The Mom Test Rob Fitzpatrick
  2. The original, primary source where the RICE framework was introduced, cite this, not the SEO reposts. The clearest way to... Intercom Blog Article · ~12 min read RICE: Simple Prioritization for Product Managers Sean McBride
  3. A punchy, contrarian classic on building a lean, sane, profitable company from the founders of Basecamp. It's the antidote to... 37signals Book · ~288 pages Rework Jason Fried & David Heinemeier Hansson
  4. Video · ~25 min How to Talk to Users Eric Migicovsky
  5. Once you launch, feedback arrives scattered across email, calls, Slack, and support tickets, and it quietly disappears. Canny... Canny Tool · Free plan, paid tiers from $19/mo Canny: Customer Feedback Management Canny
  6. Turns the vague feeling of product-market fit into a number you can move. Ask users how they would feel if they could no longer... First Round Review Article · ~20 min read How Superhuman Built an Engine to Find Product/Market Fit Rahul Vohra
eChai Partner Brands The partnership →