Podcast · podcast series (200+ episodes)

The Neon Show (Indian SaaS founders on GTM & sales)

Siddhartha Ahluwalia · The Neon Show (formerly 100x Entrepreneur) Free Intermediate India

India's best long-form podcast with B2B SaaS founders who cracked global GTM from India, hosted by a 2x founder and Neon Fund partner. Real, unfiltered local playbooks you won't find in US content.

  • How Indian SaaS founders landed their first US customers and built pipeline remotely.
  • GTM and sales lessons specific to selling globally from India.
  • Founder-led sales journeys from 0 to $1M+ ARR, told candidly.
  • How trust, pilots, and responsiveness bridge the India-to-global gap.
Listen on Apple Podcasts ↗

It answers 4 questions

  1. Everyone says the next big thing looks like a toy. What does that actually mean?
  2. As an Indian founder, how do I think about distribution for a global product?
  3. How do I run a weekly ship cadence when I am non-technical and depend on a dev agency or freelancers?
  4. Can I build and sell a real SaaS product entirely on no-code as a solo non-technical founder, and what breaks first?

Read with it

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