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Just watched this talk by Manoj Adwani at GDG Ahmedabad 2024 — and I have to say, it hit home.

At Brands.live, we’ve always believed in democratizing content creation, and Manoj’s message about visibility > features is such a crucial reminder for every founder. Especially in a country like India, where trust and relatability matter more than polish.

His point about “People don’t buy the best product. They buy the best-known product” is a mindset shift every builder needs to internalize.

The simplicity of his advice — use your phone, speak from the heart, show up consistently — is powerful. No fancy studio. No big budgets. Just real stories, told by real founders.

Also loved his breakdown of content pillars — for customers, investors, and talent. At Brands.live, we’re helping thousands of businesses across India do this every day in their own voice, in their own language. But yes — it has to start with the founder.

Grateful for talks like this that bring us back to the basics. Thank you, Manoj, for such an honest and actionable session. 🙌