AYUSH DESAI (@ayush-desai)

AYUSH DESAI

Co-founder at Customerlab, CEO of HIntonn

Ayush Desai is an entrepreneur and strategist with expertise in customer experience and business growth. He co-founded CustomerLab, where he helps businesses transform customer journeys into measurable outcomes. His academic path includes a law degree from Nirma University, an AI-focused MBA in Spain, advanced executive training at HarvardX, and specialization in design thinking—a foundation that blends structured analysis, creativity, and global perspective.

Through Hintonn, his latest venture, Ayush is reimagining customer communication in the AI era. From voice cloning to intelligent engagement systems, Hintonn develops tools that allow businesses to scale while keeping customer connections authentic and meaningful.

Based in Ahmedabad with a global outlook, Ayush works with startups and enterprises to bridge strategy with emerging technology—designing solutions that are innovative, practical, and built to last.

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Upcoming events in Ahmedabad

Feb

19

Thu

Ahmedabad Design Meetup

GVFL Ahmedabad

6:30pm — 08:30pm

Feb

21

Sat

Ahmedabad Startup Meetup

iHub Gujarat

6:00pm — 08:00pm

Feb

26

Thu

eChai Startup Demo Day in Ahmedabad: February Edition

GVFL Ahmedabad

6:30pm — 08:30pm

The eChai Effect - In Their Words

"We found eChai to be a force multiplier throughout our startup journey. Through it, we connected with folks from DevX, Allevents, Plutomen, and more - many of whom became friends of IndiaBizForSale.com and even part of our clientele."

Bhavin S Bhagat

Co-founder of Indiabizforsale and IBGrid, TiE Ahmedabad President

“You don’t plan to build a company via eChai. You just keep showing up … and one day, you realize you did.” I’ve known Jatin since 2012, when I was still deciding what kind of second innings I wanted to play as an entrepreneur. Over the years, through events, chai breaks, intros, and seemingly small conversations, eChai helped shape not just Upsquare but also refined the lens through which we see collaboration. At Upsquare, we’ve hired talent, met partners, discovered co-investors, and built lifelong friendships. One of our joint ventures exists today only because a casual eChai memory sparked a deeper trust. Now, as we build House of Starts — our venture builder — eChai continues to fuel our mission: co-creating a shared future. eChai isn’t just a startup network. It’s a trust network. And for business builders like me, that makes all the difference."

Utpal Vaishnav

Founder @ Upsquare & House of Starts • Angel Investor + LP

"eChai is playing biggest role in my personal and professional life together. Its a community where i meet like minded people to share idea and learn from their idea. Even while playing cricket i learn something and i implement something new from that learning. Its my entry point for building network in different countries where my base is not established yet. Personally my only fun activity day in a week is eChai cricket and social."

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Chairman, ES Group of Companies

eChai Partner Brands

eChai Ventures partners with select brands as their growth partner - working together to explore new ideas, open doors, and build momentum across the startup ecosystem.

CoKarma

Coworking space and community in Hyderabad.