Experienced Creative Leader in the gaming industry with a data-driven, ROI & efficiency-focused, technology-savvy mindset with a strong background in real money skill gaming and free-to-play mobile space.
Along with commendable multicultural creative leadership with a strategic approach, deeply involved in business and product strategies, making data-driven decisions, and implementing key processes and strategies in collaboration with peer leadership. Worked with renowned companies such as Gameloft, and Digital Chocolate, and currently with Games24x7 (India's largest gaming business).
Rich experience in driving art and creative direction for gaming products from scratch level to managing live operations, Acquisition and Retention of marketing creatives on various mediums and advertising platforms.
Successfully produced global par quality products, built and fostered teams from scratch in developing capabilities to design and create casual games under U Games, structured coaching and mentoring teams, fostering a data-driven creative approach, and leveraging data and technology for creative assistance.
Notable achievements include playing a pivotal role in successful products like Ultimate Teen Patti, Ultimate Rummy, Rummy Circle, My11Circle and U Games.
Underwent Executive leadership coaching for 12 months with a top-down carry-forwarding mindset.
eChai Ventures partners with select brands as their growth partner, helping them expand market reach, drive revenue growth, amplify brand visibility, and strengthen hiring efforts.