With a career spanning more than a decade, it has been a rewarding journey to navigate the ever-evolving design landscape, fine-tuning the craft and amplifying expertise across diverse sectors. My work has transitioned from visualizing aesthetics to strategic design solutions that unravel complex challenges to create unparalleled value.
At the core of my philosophy is a resolute belief in the potential of design to be a catalyst for business metamorphosis. It is a connective tissue between a company's vision and the audience's perception, fusing strategic intent with immersive user experiences.
Besides shaping Fruitfly Design and leading design teams, I also invest in mentoring future designers from undergrad to masters courses at NIFT, Anant National University, and more.
eChai Ventures partners with select brands as their growth partner, helping them expand market reach, drive revenue growth, amplify brand visibility, and strengthen hiring efforts.
